Twitter for MBAs

March 24, 2009

My school chum, Brian Gracely, does a great job summarizing Twitter with a summary on usage and a summary of Twitter’s business. I know there are a ton of tutorials on Twitter out there, but this might give you a glimpse on what we’re talking about in B-school. 

As you may be able to tell, I use Twitter to supplement this blog and to try to put a personal face on my company. I’m also in the process of kicking off a corporate Twitter presence, but I’m still trying to figure out the strategy there. Vision Point Systems is by no means in the mass market, so I can’t take the approach of the Starbucks or the JetBlue‘s of the world. I suppose my goal is benefit from associations with the rest of the local Twitterverse. 

I’m open to suggestions.